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The App Economy in Germany – An American Perspective

The introduction of the iPhone in 2007 created a profound new economic force. There are now nearly 2 billion smartphone users worldwide, an unprecedented rate of adoption for a new technology. Equally important, Apple’s unveiling of the App Store in July 2008 ignited a global App Economy boom. This revolutionary concept enabled software developers to write mobile applications from anywhere in the world, with the ability to sell and distribute them globally.