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The Bill Clinton and DLC Model For Reinventing the Republican Party

  • March 14, 2013
  • Will Marshall

The Conservative Political Action Conference, a kind of annual camp meeting for the American right, opens in Washington today amid controversy over who’s in the tent and who’s not. Not invited were two prominent GOP governors, Chris Christie and Bob McDonnell, yet the obnoxious Donald Trump managed to snag a ticket.

This was too much for conservative realists, who think the movement can ill afford to shun Republicans who know how to win elections and govern in blue and purple states like New Jersey and Virginia. “When a party is in the minority, it has to add, not subtract,” huffed Jennifer Rubin. “CPAC’s cardinal sin was in foolishly trying to toss out others instead of building the broadest coalition.”

She’s right. Republicans have failed to win the popular vote in five of the last six presidential elections. Their message may sound like the revealed truth to the CPAC faithful, but it repels moderate voters. And they blame their losing streak on bad candidates, inept organizing, insufficient funds, beastly attack ads—everything but what they stand for.

I have seen this movie before, only then, in 1989, it starred the Democrats. As one of the original New Democrats who worked with Bill Clinton to turn the party around, I see some striking parallels between then and now.

Democrats had just come off their third straight presidential loss, this time to a candidate, George H.W. Bush, who seemed like pretty weak tea after the intoxicating Ronald Reagan. Their nominee, Massachusetts Gov. Michael Dukakis, was no left-wing firebrand, but a smart and utterly decent technocrat. Even so, he could not overcome the electorate’s lingering mistrust of ’70s-style economic and cultural liberalism.

In 2012 Republicans likewise nominated a Massachusetts governor who stressed competence over ideology. They also were confident of victory (despite the consistent findings of voter surveys, which apparently get about as much respect from conservatives as climate science) and so were rudely surprised when Obama beat Mitt Romney handily.

Read more.

Photo credit: spirit of america / Shutterstock.com

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